Sponsorship Tips
Tuesday, August 28th, 2007I see a lot of tickets and emails come through asking for a sponsorship from DarkStar. I want as many of you as possible to get sponsorships, so I just thought I’d write up a few tips. These tips don’t guarantee sponsorships, but it might help you get a better idea of the middle ground sponsorships seek to reach.
- Be honest in your application. I cannot stress this enough; lying on the application always means no sponsorship. If you claim you won CAL-I, we’ll be very impressed and go look to see your name at the top of the list. If it’s not there, “Lucy’s god some splainin’ to do.”
- Having a website is worth tons of points. You need to show that you’re organized. Guilds come and go, and we want to know you’re not fly-by-night.
- Win some tournaments first. Remember, if we want our ad shown at the World series, we’re going to sponsor the Yankees before we sponsor the Cubs. I love the Cubbies, but let’s face it, winning speaks louder than losing. A couple wins really bolsters the application.
We’re looking for people who will get our name out there. Be prepared to tell us what sets your guild apart from every other guild out there. Odds are, if you’re getting a sponsorship, you are also an ideal customer. We need a reason why both parties are better off sponsored than as a customer/provider relationship.
Mailing a case of imported beer is a great way to put us in a mood to accept your sponsorship. Inquiring for the sponsorship, and then including at the bottom, “Oh by the way, I was hoping I could send you a case of imported beer, what’s your address?” will win points, assuming you follow through.
Of course I need to note that following these tips doesn’t guarantee you a sponsorship, but should put you a step ahead of whoever didn’t read this.